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Procter & Gamble Announces Partnerships with U.S. Olympic Athletes

Tue, 29 Sep 2009 19:00:00 0500

CINCINNATI-(Business Wire)-September 29, 2009 - Procter & Gamble (NYSE: PG) announced today a series of Team USA athlete marketing alliances that will extend through the 2010 Olympic Winter Games in Vancouver. This announcement comes shortly after P&G and the United States Olympic...

Hanesbrands Inc. and Its Champion and Duofold Apparel Brands Launch Mount Everest Expedition to Test Innovative Apparel and Inspire Others to Achieve Their Own Everest

Wed, 23 Sep 2009 10:10:00 0500

WINSTON-SALEM, N.C.-(Business Wire)-September 23, 2009 - Hanesbrands Inc. announced today that its Champion and Duofold apparel brands are going to the top of the world, leading a Mount Everest expedition to drive brand awareness and showcase the company’s research and development...

Burton Snowboards Flies High with the Launch of New eCommerce Site Powered by Demandware

Mon, 21 Sep 2009 12:30:00 0500

WOBURN, Mass.-(Business Wire)-September 21, 2009 - Demandware, Inc. the leading on-demand ecommerce solutions...

Christy Sports Teams Up with Eldora Mountain Resort to Provide Discount Season Rentals and Ski Passes for Kids

Tue, 15 Sep 2009 14:01:00 0500

LAKEWOOD, Colo.-(Business Wire)-September 15, 2009 - Christy Sports (www.christysports.com) and...

Quiksilver Names Anton Nistl President of DC Shoes’ Americas Business

Mon, 14 Sep 2009 13:00:00 0500

HUNTINGTON BEACH, Calif.-(Business Wire)-September 14, 2009 - Quiksilver, Inc. (NYSE: ZQK) today announced that Anton Nistl has been named the new president of its DC Shoes business in the Americas effective immediately. Nistl’s appointment marks the culmination of an executive search which...

O’Neill and Orange 21 Sign a Global Licensing Deal to Launch New Eyewear Line

Fri, 11 Sep 2009 15:00:00 0500

CARLSBAD, Calif.-(Business Wire)-September 11, 2009 - O’Neill and Orange 21 (NASDAQ:ORNG) are pleased to announce an agreement whereby Orange 21 will design and develop O'Neill Eyewear under a license agreement. The agreement sees Orange 21 working closely with O’Neill’s designers to...

K2 Sports Donation Supports At-Risk Youth at 2010 Olympics

Tue, 25 Aug 2009 17:30:00 0500

EUGENE, Ore.-(Business Wire)-August 25, 2009 - Snowboards. Inline skates. Nordic ski equipment. There is a love of the recreational extreme among employees and fans of K2 Sports’ 16 outdoor lifestyle brands. The latest example? Extreme generosity.

Seattle-based K2 Sports has...

Ski into the Lap of Luxury at Chalet Auriane

Tue, 17 Feb 2009 17:13:00 0500

VERBIER, France-(Business Wire)-February 17, 2009 - Chalet Auriane, a luxurious, newly built ski chalet is ready to welcome its first guests.

Located at La Tzoumaz, part of the Verbier 4 Valleys, the traditionally styled chalet with stunning contemporary interior, offers superb...

Buckman’s Ski & Snowboard Shops Offering Enthusiasts a Winter Stimulus Package

Thu, 12 Feb 2009 22:09:00 0500

POTTSTOWN, Pa.-(Business Wire)-February 12, 2009 - Buckman’s Ski & Snowboard Shops – leading retailer of top brand names like

First Annual World Record Summit Attracts Top Action Sports Athletes

Tue, 27 Jan 2009 14:00:00 0500

LAS VEGAS-(Business Wire)-January 27, 2009 - This fall the World Record Summit 2009 (WRS) kicks off an annual feast for the...

Burton Boosts Sales With Personalized Product Recommendations From richrelevance

Mon, 26 Jan 2009 16:03:00 0500

SAN FRANCISCO-(Business Wire)-January 26, 2009 - richrelevance™, the leading provider of next-generation personalized product recommendations that enhance the shopping experience and drive sales, today announced that Burton Snowboards has launched richrecs™ on Youth Enrichment Services (YES), a non-profit that offers...

Zumiez Inc. to Participate in 11th Annual ICR XChange

Thu, 08 Jan 2009 13:00:00 0500

EVERETT, Wash.-(Business Wire)-January 8, 2009 - Zumiez Inc. (NASDAQ: ZUMZ) a leading specialty retailer of action sports related apparel, footwear, equipment and accessories, is scheduled to present at the 11th Annual ICR XChange on Thursday, January 15, 2009.

Zumiez...

Red Mountain Voted Editor’s Choice “Best Authentic and Funky Resort Experience”

Tue, 06 Jan 2009 22:35:00 0500

ROSSLAND, British Columbia-(Business Wire)-January 6, 2009 - SBC’s 2008-09 Ski and Snowboard Resort Guide has voted Red Mountain Resort “Best Authentic and Funky Resort Experience”. Awarded as “Editor’s Choice”, the magazine wrote “A 360-degree fall line, prodigious amounts of...

Priceline.com’s Ski Sale Offers Champagne Powder On A Beer Budget

Mon, 05 Jan 2009 21:01:00 0500

NORWALK, Conn.-(Business Wire)-January 5, 2009 - Don’t let the economy stop you from scratching that itch for double black diamonds (or maybe the bunny slope). Priceline.com (Nasdaq: PCLN) has some incredible deals on airfares, hotels rental cars and vacation packages to ski/snowboard...

Christy Sports Celebrates Its 50th Anniversary by Giving Away More Than $50,000 in Prizes

Mon, 05 Jan 2009 15:01:00 0500

LAKEWOOD, Colo.-(Business Wire)-January 5, 2009 - Christy Sports, one of the largest specialty

Masters Athlete magazine names Olympic medalist Dara Torres, 41, as the Euflexxa Masters Athlete of the Year

Thu, 18 Dec 2008 13:14:00 0500

CHICAGO-(Business Wire)-December 18, 2008 - In its December issue, Masters Athlete